Next.jsv15
Next.js is my default for marketing sites, storefronts and web apps — server components, instant pages, green Core Web Vitals. It's the stack running NIO's regional EV platform in production today.
What I build with it
Marketing sites that load instantly and let the team publish without a developer. Headless storefronts over MedusaJS or Shopify, with regional pricing and custom checkout. And full web apps — dashboards, onboarding, billing — on the same Next.js 15 + React 19 base.
Why it wins for the client
Server components render on the edge, so first paint is fast and Core Web Vitals stay green — which Google rewards. One framework covers the public site, the storefront and the admin, so there's less to maintain and a cleaner handover. You own the code; nothing is locked to a page-builder.
Where I've shipped it
I've run Next.js in production since 2019. NIO's regional EV platform — configurator, commerce backbone, Sanity content layer — is live on it, and that architecture became the base for Geely UAE. Trivandi runs a multilingual Next.js 15 + Sanity build I shipped end to end.
Who I work with
Startups that need an MVP shipped without scope-padding, and established brands that need a flagship rebuild that actually performs. I work with clients across Tashkent and Dubai — remote-first, senior-led, no agency layers in between.
Why I build with it
You own the code
Nothing is locked to a page-builder you keep paying for. The codebase is yours to host, extend, or hand to another team.
Fast where Google looks
Server components render on the edge, so first paint is quick and Core Web Vitals stay green — the metrics Google ranks on.
One base, less to maintain
Site, storefront, and admin run on one Next.js base — the architecture behind NIO's EV platform. Fewer moving parts, a cleaner handover.
Built with it
FAQ
Is Next.js good for SEO?
Yes — it's one of the best choices. Server-side rendering and static generation send fully-formed HTML to crawlers, and server components keep pages fast, so Core Web Vitals stay green. Metadata, sitemaps and structured data are first-class.
Is Next.js good for e-commerce?
It's excellent for headless storefronts. I pair Next.js with MedusaJS or Shopify Hydrogen so the team keeps the admin they know while the storefront gets fast pages, regional pricing and a custom checkout — the same setup I built for NIO.
How much does Next.js development cost?
It depends on scope, but I quote tightly — a marketing site, a storefront and a full web app are very different builds. I scope projects in a couple of days without padding, then give you a fixed range before any code is written.
Do you build Next.js apps for clients in Dubai and Uzbekistan?
Yes. I'm based in Tashkent and work with clients across Uzbekistan and the UAE, including Dubai. Most engagements are remote-first; I've shipped Next.js builds for brands like NIO and Geely in the UAE market.
Next.js or plain React — which should I use?
Use Next.js for anything public-facing — sites, storefronts, content-heavy apps — where SEO, fast first load and routing matter. Plain React still fits behind a login, in complex internal product UI where rendering on the server buys you little.
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